Strategic Website
Premium service
Starting $6k – ideal for 6-100 pages
For content-rich sites, complex requirements, custom code, integrations and eCommerce.
Essential Website
Streamlined service
Starting $4k – great for 1-3 pages
For businesses who want clarity and a premium presence without a large-scale build.
Campaign Microsite
Custom service
Starting $2.5k - 2 page promo site
Purpose-built competition or promotional sites. Fast, conversion-focused, and designed around one outcome.
Pricing options
A website should bring clarity, structure and direction to your business. I work directly with every client, leading the process from strategy through to launch. Whether it is a foundational site, a strategic build or a campaign microsite, every project is approached with depth, structure and intent.
Essential Website
A premium service designed to get you live quickly. We focus on your core information and build a professional online presence without the scale of a large custom project. This is a foundational website that can be expanded over time as your business grows.
Starting: $4k
Timeline: 2–4 weeks
Typically 2–4 pages
This follows the same strategic foundation as my larger custom builds, with attention given to structure, messaging and user experience. We focus on what is essential, clarify your core messaging and deliver a considered, high-quality website that communicates clearly.
You still work directly with me throughout. The difference is scale, not quality.
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Strategy session
Defined site structure
Up to 3 core pages
Clear navigation planning
Design and development
Two rounds of refinements
Launch support
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Service-based businesses with a contained offering
Professionals who need a strong online presence quickly
Businesses not requiring complex functionality
Founders who are ready to make decisions and move efficiently
Businesses that may expand into a larger custom build later
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Strategy session
We clarify your offering, audience and goals.Structure and content alignment
I define the page structure and guide you on what content is required.Design and build
The site is designed and developed with clarity and performance in mind.Refinement and launch
Final refinements are made and the site is prepared for launch.
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Clear, concise content is essential for this build. If you need help shaping your messaging, additional content support can be scoped separately. I can also refer you to a trusted copywriter if you would prefer professionally written content.
Strategic Website
Deep strategy and bespoke design built around your business, your content and your growth.
Starting: $6k
Timeline: 6–12+ weeks
Ideal for 5–100 pages
This is my most comprehensive website service. We spend significant time in the strategy phase clarifying what your business actually needs before anything is designed or built. From there, I lead the process end to end, shaping the site structure, refining content direction, designing the experience and overseeing development. I introduce thoughtful ideas and technology solutions that improve performance, usability and long-term flexibility.
You work directly with me throughout. I guide decisions, provide clarity at each stage and ensure the site is structured properly from the beginning.
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In-depth strategy session.
Full site mapping and architecture planning.
Navigation planning including complex, mega menu structures.
Custom design direction.
Strategic content guidance and refinement.
UX structure and user journey planning.
Custom development.
Complex integrations when required.
eCommerce capability when needed.
Testing and launch support.
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Businesses with substantial content requirements.
Organisations needing 5 to 100+ pages.
Brands requiring complex navigation structures.
Businesses needing custom functionality or integrations.
eCommerce businesses.
Founders who want strategic guidance and leadership throughout the process.
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Strategy and discovery
We clarify your goals, audience, content and functionality requirements.Structure and site mapping
I will develop the site architecture and navigation, so everything has a clear place.Content refinement
We help shape your business goals.Design and build
The visual direction and development are performance driven.Testing and launch
The site is tested across different devices before launch.
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Many website projects stall at the content stage. If supplying written content becomes a challenge, I can step in to shape a structured first proof draft so the project continues to move forward. Additional content support is scoped and approved in advance.
If you would prefer fully written and professionally refined copy, I can also refer you to a trusted copywriter.
Campaign Microsite
A focused microsite designed to capture entries, collect data and support promotional campaigns. Also great for events and giveaways.
Starting: $2.5k
Timeline: 1–2 weeks
2 pages microsite
Built for agencies and FMCG brands running competitions, on-pack promotions or short-term campaigns, this service provides a structured, branded platform centred around one clear objective.
Whether you are collecting competition entries, generating leads or growing your email database, the site is intentionally designed to guide users toward a single action and ensure data is captured correctly.
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Campaign brief discussion.
Defined entry or data capture pathway.
Focused landing page structure.
Custom design aligned with campaign branding.
Integration of supplied campaign artwork.
Entry form build and data capture setup.
Email marketing integration where required.
Optional analytics setup.
Testing and launch support.
Campaign artwork can be supplied by your agency or brand team. If artwork design is required, this can be scoped separately.
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Agencies managing promotional campaigns.
FMCG brands running competitions or on-pack promotions.
Marketing teams needing structured entry collection.
Campaigns focused on lead generation or database growth.
Short-term initiatives with a defined conversion goal.
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Campaign clarification
We define the objective, data requirements and compliance considerations.Structure and user journey
I plan a clear, focused pathway that guides users toward submission.Design and build
The microsite is designed and developed to align with campaign branding.Testing and launch
Forms, integrations and tracking are tested before launch.
Not sure what you need? Let’s chat!
